Saturday, May 31, 2008

DayGlo -- is back

A couple DayGlo things from last week's mail. A difference: Wired uses Helvetica, Walker uses Akzidenz-Grotesk.

Monday, May 26, 2008

My favorite noodles

First one: Standard. Blocky. A logo that isn't fussy, it just is.

Second one: More sophisticated. An improvement in some ways. Diluting some of the power, but nicely drawn.

Today's logo: A return to the emphasis on the double "t." Some wiggly noodle shapes added. Weak type treatment. Not an improvement.

Tomorrow: A return to the original logo? Why not!

Thursday, May 22, 2008

Wednesday, May 21, 2008

From three to one

Way back in January I posted about a church sign I liked because it used three closely related fonts. Stencil, typesetting and letter-by-letter sign type.

Well, the sign's design changed. Now it's one font only (Helvetica, rather than the more expected Arial) and it's a big ol' laser print.

Things change.

Nobody Walks! Drive Green!

Two signs on two buses. Double meanings for both.

Nobody Walks! Nobody has to walk -- even people who think they can't afford a car can afford one with our EZ financing. And, nobody but an idiot walks because everyone drives.

Drive Green! Drive a car that is easy on the environment. And, drive a car that is worth a lot of money.

Wednesday, May 07, 2008

Wholesome life

Wholesome and cool little logo (about a half-inch tall) on the side of a Pocky chocolate cream- covered biscuit-sticks box.