Movie star Rita Hayworth sells the New Departure Coaster Brake. The ad is also promoting Hayworth's appearance in the 1940 movie, "Music In My Heart."
I took these pictures while visiting the Deke Slayton Memorial Space and Bicycle Museum in Sparta, Wisconsin. NASA astronaut Slayton was born in Sparta and there's a wonderful bike trail built on a railroad bed in Sparta. 2 + 2 = Space and Bicycle Museum.