Wednesday, November 29, 2006

Products placement

Final James Bond comment. In "Casino Royale" there's an exchange mentioning two watchmakers within seconds of each other.

It goes something like this:

"Do you wear a Rolex?"

"No. Omega."

I don't think either watch is shown.

I'd bet both Rolex and Omega paid to be in the conversation. Probably Omega paid more.

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